A trademark is your business’ identifier, it protects ownership of your name, logo, tagline, or whatever mark you may use to identify to the consuming public your business’ product or service. There are just a few logical reasons why you need to protect your brand:

Notice

Trademark registration of the mark gives everyone constructive notice of your ownership. In my view, this most likely of, if not the most compelling reason for registering your mark. With notice, a any such doing a search on an identical or similar mark as yours will make sure that you already own the mark, that is therefore put on notice that its use of an equivalent or similar mark to yours may result in trademark infringement. The third party is put on to notice to choose a new and different mark. With such notice, registering your mark prevents a potential conflict in long term.

Social Media

Social media is a fundamental resource for most businesses. Customers search for brand names on kinds social media sites including Facebook, Twitter, and Pinterest. Each social media marketing venue has policies in place to stop improper activities including improper marketing. Unfortunately, the practice of a person(s) or entity improperly using another company’s name or brand on company for financial gain, for example, isn’t uncommon. Such improper practices can end up with the venue suspending the wrongdoer’s social media account. Comprehend the venue’s policies for facts. However, I located that when you complain to a social media site for these wrongdoing and claim that another is usually your brand without permission, the sites administrator responds with a request of proof of ownership of your subject logo. A trademark registration gives compelling evidence of brand usage.

Brand Loyalty

Registering your mark shows a persistence for your brand name and shows clients that responsibility. The goodwill that can be developed through such commitment is invaluable to a profitable business.

Cybersquatting

Cybersquatters register domain names that are exactly the same or much other parties’ trademarks or known brands with the sole purpose of advertising them (to the rightful owner) a high subscription. The Anti-Cybersquatting Consumer Protection Act allows a trademark owner court action and collect damages from individuals who register an internet site name will be identical or similar with your trademark.

Trademark Renewals

Trademark registration can are as long as you continue making use of the mark in commerce. Usually are some companies that have registered trademarks possess over a century old.

Online trademark renewal procedure india registration may not be for all businesses. However, there are many compelling causes of protecting your brand just you protect any other business help. A trademark is your business’ brand, its identifier. Protect it with trademark registration.